As the fishing has gone a little quiet with low water its time to let you know that we have our legendary Loop Cross S1 salmon rods on a mouthwatering deal right now....Arguably the best salmon rods ever constructed. I have been using them for the last few years along with a big following who all know the script on them. Effortless power and lightness from a 4 piece rod which flexes with you, its not a poker but it can launch anything you load it with and they are an absolute joy to cast with. But don't take my word for it, snap one up and see for yourself!

There is nothing wrong in slugging it out with bargain basement rods, they will get the line out. But, you will always be holding your casting ability back because the better you get at casting, the more your old rod will fail to produce the results you deserve. The Loop Cross does the opposite, Whether you are a Pro or a novice, Cross rods let you operate to your maximum ability on every cast, you will wish you had picked one up years ago! Team them up with a Gaelforce, Loop or Carron line and you have the greatest casting tool on the planet, its that simple.

You can buy the Loop Cross with one click right here - http://www.helmsdalecompany.com/loop-s1-cross-salmon-rods.html

You will also receive these superb summer killers with every rod and we will do deals on salmon lines to make everything work for you...cant be fairer than that, now treat yourself!

The Helmsdale is picking away with around 30 off in the last week, the Association water also produced a few, the low water suits that beat so it is well worth getting a day ticket.

Tactical options are evolving fast as the season progresses and temps rise. Salmon are now being tempted right on the surface hammering into sunray shadow tubes fished fast and square as well as coneheads fished a little deeper. The most successful anglers always carry a wide range of flies tied on different densities to cover any eventuality. Fishing a nice long line with intermediate tip and letting your chosen fly swing steadily all day works! But, always be prepared to quickly change your approach to a full floating setup and smaller fly if the temperature rises and there is surface action. Shorten up your line, raise your rod tip and tease a fast moving plastic Sunray Shadow and prepare for some monumental offers...salmon really do almost make your heart stop as they aggressively explode onto tubes fished this way. Keep all options open, fish a tungsten tube through heavy likely looking water as fish will happily grab a fly presented right on their nose just as they will also come a long way for a wee double or tube fished on the surface in a likely looking glide at the tail of a pool.

We everything you need to catch salmon in all situations from our super slick Gaelforce and Loop lines right down to the tiniest micro tube. If you want to have some real casting satisfaction this season why not treat yourself to a magical Loop Cross rod and line to match or a full Gaelforce setup....no salmon will be safe as your water coverage will seriously improve trust me, contact us or simply buy online with ease.

Some more recently successful Helmsdale anglers below, Alistairs and Gold Body Willie Gunns doing the damage in a week when their party had 8 on the Achentoul rods with ghillie George "hardy" Sutherland and a helping hand from Johnny Hardy.

Please feel free to send us your fishy pics for all to view, we have 10k signed up to this fishing report now so your news will travel far and wide.

Alan Shanahan with a belting 15 pounder from Ewe's Neuk on beat 5

Pano Constantinedes, vale of tears beat 6 with another 15 pounder.

I mentioned that a good day was had on beat 6 last week for the Torrish rods, here are the happy faces to prove it! The river was at a perfect height for the Little Rock pool which sits below the Kildonan falls section of the Helmsdale river. Springers are being caught practically everywhere now and when temps and water height come together there is always a great chance of some good sport on beat 6 as fish pause to comtemplate the fierce challenge ahead. As you can see, the boys took full advantage!

I don't have much details on the tackle used but copper tubes and coneheads fished off sinking tips is perfect for April if there is good water. Our flies are selling like hot cakes this season as the new collection is being digested by the salmon angling world. Grab some when you have the chance and get on the water....The fishing is gathering pace and the fish are in!

Phil Valori, Little Rock, 11.5lbs

Pat Moseley, Little Rock, 9lbs

Charlie Drysdale, Manse pool, 11lbs

Alex Stothard, Little Rock, 8.5lbs

Over 40 fish have come off the Helmsdale in the last fortnight and 4 off beat 6 on Saturday past by Torrish rods. Big water washed out a couple of days but the fish are in and it should fish nicely this week as the weather and water settles.

Struggling to keep up with orders right now as everyone seems to be out fishing, hence not so big fishing reports.....Gaelforce tips and lines are flying out the door as are our new collection flies, you can also grab them in the Twisted Thistle, Fochabers so make that trip! they are hammering salmon all over the UK!

A selection of lovely recent fish up to 19lbs

Gavin Perry (right) with Borrobol ghillie Glem Macdonald beat 3

Andrew Thomas with another sparkler.

John (Hardy) Sutherland beat 4

There were over 20 fish off the river last week....full report to come tomorrow, and thank you all for taking full advantage of our spring 3 + 1 deal in March.

Inside track - our Solar Monkeys are having some serious success right now on rivers all over the UK, Grab some at Twisted Thistle Fochabers if you need them right now or order online for delivery in a couple of days.

Our display at Twisted Thistle, full of yummy fishy things, especially Monkey tubes!! come and grab some...

RS Solar Monkey

The quality of the fish is stunning on the Helmsdale, this was one of many, a 19 pounder from Gavin Perry